From Server Room to Board Room

Cisco Plus Canada – one of Canada’s leading IT and thought leadership conferences – will be hosted on Wednesday May 16th in Toronto’s Congress Centre. The event is designed for end-user customers and Cisco partners (Value-added Resellers, System Integrators…) to explore the synergies between business strategy and technology. This year, we have carved out some time to co-host a series of industry break-out sessions for C-Suite business decision makers, to make the conversation even more strategic and business relevant.

Gartner (2012) predicts that “by 2015, 35% of IT expenditures will be managed outside IT department’s budgets”. This means that IT is increasingly recognized for the impact it can have on addressing real business issues, as opposed to being merely a cost centre and resource for necessary tools and software applications. As companies are looking for strategic ways to stay ahead, take on competition, and innovate products and services, IT will become increasingly part of the business decision making process (moving out of the Server Room and into the Board Room)—as it should be.

With this shift in mind, IDC shows that end-user customers “complain about their technology vendors in relation to their vertical or industry strategy”. Vendors and suppliers lack the industry expertise, a true understanding of the business needs, and don’t have specific industry solutions.

Cisco is moving from the Server Room to the Board Room. We’re embracing business value for industry transformation and are building industry teams, with deep vertical industry expertise, and matching industry solutions and value-added industry relationships.

The Cisco Plus Canada industry break-out sessions (by invitation only) will gather senior business decision makers in the Education, Healthcare, Energy, Real Estate/Communities, and Financial Services sectors for moderated discussions on trends of change, innovation, and productivity. Each of the parallel session are hosted by one of Cisco’s foremost thought leaders and experts in the respective industries, and moderated by our Canadian Industry business development leaders.

Exclusive executive participation will allow for intimate and open conversations about the real issues that matter most to the representative companies and industries. Though innovation can be found at all levels within these companies and industries; the mandate for it has to be propagated by its executive leadership.

Sustainable and lasting change starts at the top: and the conversation starts … at Cisco Plus Canada.

If you are attending Cisco Plus Canada, be sure to register for the Business Session “Managing Unprecedented Change with Business Transformation” by Sandy Hogan (Cisco Vice President of Americas Business Transformation) on Wednesday, May 16th at 11am EST.

About Rick Huijbregts

Rick Huijbregts is Vice President of Industry Transformation where he is responsible for Cisco Canada’s IoE strategy and industry business development. The members of his team are industry subject matter experts and each engage in the transformation of their respective industries (healthcare, oil and gas, financial services, education, real estate, and industrial sector). Huijbregts is also General Manager for Cisco Canada’s Smart + Connected Communities practice, including Smart + Connected Real Estate. Huijbregts holds construction and architecture degrees from Tilburg Polytechnic University and Delft University in the Netherlands, and a doctorate from Harvard University. Huijbregts is currently a faculty member at the Harvard Graduate School of Design Executive Education where he teaches classes on Smart Buildings and Smart Cities. He also serves on several boards of Canadian academic institutions and not-for-profits. Rick Huijbregts est vice-président de la transformation sectorielle dont les responsabilités comptent la stratégie de l’internet multidimensionnel et le développement commercial du secteur industriel de Cisco Canada. Les membres de son équipe sont tous des experts dans différents domaines et œuvrent à la transformation de leurs secteurs d’activité respectifs (santé, énergie, services financiers, enseignement, immobilier et industrie). Huijbregts est également directeur général du segment des communautés intelligentes et connectées, dont le volet immotique des immeubles intelligents et connectés de Cisco Canada. M. Huijbregts est titulaire de diplômes en construction et architecture de l’université Tilburg Polytechnic et de l’université Delft aux Pays-Bas ainsi que d’un doctorat de l’université Harvard. Il est actuellement professeur de Harvard à la faculté d’études supérieures pour les cadres en aménagement urbain où il donne des cours sur la gestion intelligente des immeubles et des villes. Il siège également à plusieurs conseils d’administration d’universités et d’organismes à but non lucratif.
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