An ex-Winnipegger’s Guide to Winter Survival

IMG_1212So it’s here … it happens every year … and yet the onslaught of winter always jolts our senses and monopolizes our elevator conversations as if it’s something new. I moved to Toronto 15 years ago from Winnipeg and, while I do have a tendency to scoff at Torontonians when they start moaning about minus 10 weather (if they only knew the torture of plugging in your car, freezing in bus shelters, icicles dangling from your eyelashes…), I have acclimated to Toronto winters and do participate in the local melancholy.

Along with physical discomfort we have to bear, winter storms cost local economies heavily. The ripple effect of poor road conditions is huge, from lost wages for employees to lost revenue for companies, to lost tax income for governments.  According to a study commissioned by the American Highway Users Alliance and carried out by global consulting firm HIS Global Insight, the impact of a one day shutdown can cost some provinces hundreds of millions of dollars.

To help businesses avoid this fate, we have assembled a winter survival kit in the event of a storm or other dangerous weather conditions for organizations to share with their employees.  The kit includes productivity tools that will first and foremost ensure the safety of your staff (while still enabling them to get their work done). I realize it’s a mentality shift for some organizations to allow employees to telework, but with the right tools they can be just as productive as if they were in the office … it works for us.

Winter Kit

Check out the kit, share with your teams, be safe and stay warm!!

About Andrea Dil

Andrea Dil is the Cisco Canada Marketing Manager, Collaboration. She manages the strategic planning around Cisco’s Collaboration marketing campaigns in Canada, from brand awareness & relevancy to demand generation. Andrea is a graduate of the University of Winnipeg and holds an MBA in Marketing and Strategy from the Schulich School of Business at York University. Andrea Dil est Marketing Manager, Collaboration du Cisco Canada. Elle gère la planification stratégique autour des campagnes de marketing de collaboration de Cisco au Canada, de la notoriété de la marque & de pertinence à la génération de la demande. Andrea est diplômé de l’Université de Winnipeg et détient un titulaire d’un MBA en Marketing et Stratégie de la Schulich School of Business de l’Université York.
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